# Data Sources & Integrations

Addressable ingests and processes data across all user touch points to include:

1. [**Engagement data**](/knowledge-base/integrations/data-sources-and-integrations/engagement-data-tracking.md) **from your sites and apps**. Addressable supports a variety of methods to collect, process and present engagement data to best suite your business needs and set up (website, mobile and server to server APIs). 
2. [**Performance data**](/knowledge-base/integrations/data-sources-and-integrations/performance-data-tracking.md) **from your social and programatic campaigns.** Connect your Ad networks to allow Addressable to generate paid campaigns, track their performance over time and automatically optimize them to drive your goals.
3. **Full on-chain data of 7 EVM compatible blockchains**; Avalanche, Arbitrum, Optimism, Polygon, Etherium, Base, Binance Smart Chain. 

Together, these sources of data are the basis for user behaviour analysis & insights, market share, opportunities and trends, campaign optimization and impactful targeting.

<figure><img src="/files/sVF1LSUjoefFoYeN17Rm" alt=""><figcaption><p>Data Sources &#x26; Integrations</p></figcaption></figure>


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