Data Sources & Integrations

Addressable ingests and processes data across all user touch points to include:

1. Engagement data from your sites and apps. Addressable supports a variety of methods to collect, process and present engagement data to best suite your business needs and set up (website, mobile and server to server APIs).

2. Performance data from your social and programatic campaigns. Connect your Ad networks to allow Addressable to generate paid campaigns, track their performance over time and automatically optimize them to drive your goals.

3. Full on-chain data of 7 EVM compatible blockchains; Avalanche, Arbitrum, Optimism, Polygon, Etherium, Base, Binance Smart Chain.

Together, these sources of data are the basis for user behaviour analysis & insights, market share, opportunities and trends, campaign optimization and impactful targeting.

Data Sources & Integrations